Brand Builder Programs

Expertly Executed Alcohol Brand Tastings
With A Twist Events specializes in conducting professional brand tastings that introduce consumers and buyers to premium alcoholic beverages. Our trained brand ambassadors and bartenders create engaging, informative, and memorable tasting experiences that highlight the unique qualities of each product. Whether at retail locations, bars, restaurants, or special events, we ensure that every tasting aligns with the brand’s identity, messaging, and sales objectives to drive consumer interest and engagement.
Targeted Tastings for Both Buyers & Consumers
Our brand tasting program is designed to reach both key decision-makers and end consumers. We strategically conduct tastings in liquor stores, restaurants, bars, and event venues to showcase products directly to potential buyers, influencing their purchasing decisions. Simultaneously, we engage consumers through in-store demos, on-premise sampling, and festival activations, allowing them to experience the product firsthand, which builds brand loyalty and encourages immediate sales.


Driving Product Sales & Market Growth
Through our structured tasting program, we not only create brand awareness but also drive measurable increases in sales. By providing direct product exposure, educating consumers, and offering purchase incentives, we help convert tastings into sales. Our well-trained staff is skilled in upselling and highlighting key differentiators, ensuring that each tasting leads to increased product demand, new accounts, and repeat purchases.
Comprehensive Reporting & Performance Analysis
We provide our brand partners with detailed reports outlining the success of each tasting event. Our reports include critical data such as customer feedback, sales conversions, product preferences, and market trends. These insights help brands understand the impact of their tastings, refine their marketing and sales strategies, and make informed decisions to optimize future campaigns and maximize return on investment.

Happiness By The Numbers
WITH A TWIST BUSINESS

2006
Year Established
40,000+
Total Events Served
2,000,000
Total People Served